I started by researching each decade to understand what made it recognizable and fun. I looked at major events, fashion, movies, and pop culture, using photos and retro designs to establish the visual direction. From there, I explored ways to connect the decades, which led to the idea of a magical pocket watch that lets guests step into different eras.

After mapping out the park with bubble maps and rough sketches, I created a fully rendered map of Rewind Kingdom with callouts for all guest amenities. I then focused on developing the 1960s land, pulling from surf culture, the space race, and mid-century modern design to build a strong sense of place.